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A new incredible silhouette has appeared on the horizon of
electric cars. It’s the Jaguar Type 00: proof that British art never
copies anyone (and does it with style).
Once in a while, in the universe of electric cars – where What if the setting gets boring? No problem: a “Prism
everything seems to be designed by a bored algorithm – Case” will let you change the lighting, sound, and even
someone wakes up and changes the rules. Today, that scent of the cabin depending on your mood. It’s like having
someone goes by the name of Jaguar. a personal interior designer, a DJ, and a perfumer in your
The result is the Type 00: a spaceship on wheels with glove compartment.
the attitude of a rockstar and the wardrobe of a Miami Now to the question every car enthusiast would like
architect. The Type 00 is the first physical proof of Jaguar’s to ask: “Is it still a Jaguar?” True, this statue on wheels
new philosophy: exuberant modernism. In short: being features the new JEA electric platform, boasting a 478-mile
brave, modern, and thinking totally out of the box. All the range and an impressive charging time. Yet, all the design
opposite of those electric cars that seemed designed only and wow-effect raises doubts on the fact that the brand’s
to turn heads at conferences on climate change. sporty soul – made of instinctive driving and mechanical
It boasts a never-ending hood, a panoramic sunroof links – is gradually fading into a museum experience, rather
that perfectly follows the line of the body, 23" wheels that than a driving one.
seem stolen from a spaceship, and a fastback shape The first production car will be a four-door electric
styled to make viewers fall in love at first sight. The colors grand tourer, which will be unveiled later this year. It will be
are legendary from the start: Miami Pink, inspired by the British, it will be fancy, it’ll be… something. But it will also be
excessive hues of South Beach, and London Blue, a fancy unlike anything we have known Jaguar by until now.
tribute to the brand’s British roots. With the Type 00, Jaguar has chosen to not imitate
Inside, it is not just a car. It is a moving art gallery. It anyone. As they say in their claim: Copy Nothing. But in a
features hand-finished brass, real travertine (yes, like the world where nobody wishes to be copied, will its difference
one in Ancient Roman buildings!), and woven fabric. You do be enough to be desired?
not sit in it; you are on show, like a sculpture. Time, and not satin-finished coating, will tell.
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