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think of all the work put into materials de- What accomplishment are you most What other passions do you have aside from
velopment. As for the power unit, Formula proud of? motorsports?
1 was the first to introduce the concept of As Enzo Ferrari taught us, the most Sports, especially basketball, the moun-
hybridization in 2014. Sustainable fuels will important accomplishment is the one you still tains, and airplanes.
also play a central role in the new project. All have to achieve: it’s tomorrow’s!
this demonstrates the attention that Formu- Do you also like to speed at sea?
la 1 pays to research and development, and You are also a Commander of the Order of Speeding at sea is a unique sensation, a
its constant commitment to the technologi- Merit of the Italian Republic: how did being mix of adrenaline and freedom.
cal future of this sport. But we mustn’t for- awarded this honor make you feel?
get that emotions are at its core, thanks to I am very proud of it because, as an Ital- What do sports add to your managerial role?
the pilots’ athletic feats on the track. We are ian, I feel the value of the State deeply and I Sports, especially the team sports I have
committed to expanding our fanbase with experience it with great responsibility. been playing since I was young, are a school of
a product that can involve everyone, even life. Above all, they teach you a sense of belong-
young people. You were called a “CEO and a gentleman”: ing, teamwork, and respect.
how important is it to be known as such?
What do you think of the new generations? I like to always be myself, I like to lis- With regard to managing F1, how does your
They are multimedia savvy, they can ten. I think that if you have the privilege Italian spirit contribute to a world that was
multitask, and they have a different emotion- of having a challenging but wonderful job managed thus far just by Ecclestone and,
al approach and way of conceiving a sporting like ours, you should do it with a smile, more recently, by the Americans from

event than us. They need stimuli that are with spontaneity and approachability. Liberty?
both different and similar at the same time. Respecting people, whatever their role, is es- Every day I try to bring forth the val-
This is the new approach we are working on sential for me. ues of the Italian spirit with commitment
to make Formula 1 an increasingly modern and dedication: empathy, problem-solving,
and appealing product. Can you learn from defeats? and resiliencew. These wonderful values are
Absolutely: defeats, like successes, are embedded in Italy’s DNA, making it unique.
What does speed make you feel? an integral part of a person’s growth. We all
Speed is precision. It’s living a constant remember Winston Churchill’s words: “Suc- Can you summarize what Formula 1 means to
challenge with absolute concentration be- cess is not final, failure is not fatal: it is the you in one word?
cause there is no margin for error. courage to continue that counts.” Sure: my life.

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