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CONTENTS APAC

Opening Ceremony 2020

EVENTS
for a New Yacht Club

Hong Kong

Hong Kong, China
Record Numbers One-of-a-kind Beauty:
Ferretti Yachts 670 Asian Premiere
With €70 million worth of yachts already
sold by August 2020, two new dealers,
and steady growth in the region, Ferretti Some may say that “beauty lies in sipping champagne and tasting Italian
Group Asia Pacific confirms its leadership the eye of the beholder,” and in fact canapés in a safe setting. Beautiful
position in the area. this came full circle when the Ferretti custom-made gifts were distributed
Yachts 670 arrived in Hong Kong to customers after the event as a token
The figures show that despite the Covid-19 for its Asian Premiere at the official of appreciation and to celebrate this
emergency, Ferretti Group has received the highest launch event at Ferretti Group APAC’s important occasion.
number of orders since its establishment in the Asia Service Centre in Ap Lei Chau. The Local media houses were hosted
Pacific area in 2012, bolstering its position at the top fabulous luminous interiors and aboard the Ferretti Yachts 670 for
of the region’s yacht market. captivating exterior areas of the the official press conference and to
With twelve yachts (289 m / 948 ft) worth €70 yacht were a spectacle to be admired become familiar with its “Just Like
million in total that already sold by August, this is a by the thirty or so selected guests Home” philosophy. They were joined
truly remarkable achievement. who attended the private gathering by Fabiomassimo Discoli, Sales and
Set amidst the pristine landscape of Hong Ferretti Group Asia Pacific has grown even more event in late July. Despite the Covid Marketing Director of Ferretti Group
Kong’s outlying islands, the Lantau Yacht Club over the last two months thanks to two exclusive situation, Ferretti Group Asia Pacific, Asia Pacific, for an aperitif on board
in Discovery Bay recently opened Phase 1 of its dealership agreements for the distribution of Ferretti along with the official local dealer, and a detailed tour of the yacht.
marina and service yard, bringing a new industry Yachts, Pershing, and Riva brands with Pen Marine Starship Yachts, were able to celebrate Basking in all its glory and beauty,
standard to the Asian region. Notably, the marina for Malaysia and HGB Group for Cambodia and this momentous occasion with a the cherry on the top really came at
provides new berthing facilities for the expanding Laos. The choice of these two new exclusive dealers sort of open house concept, where the end of the event when the Ferretti
yacht industry in Hong Kong, a pivotal market for forms part of a business consolidation plan being guests were invited to experience the Yachts 670 was delivered to its excited
Ferretti Group over the years, and an opportunity implemented by Ferretti Group globally and which yachts in small groups and enjoyed new owner.
i for custom-built superyacht berths, which were not has required significant investments. These two new
previously available. dealers raise the Group’s total number of Asia Pacific Above, a beautiful photo
During The event, held on a sunny afternoon at the end of distributors to fourteen. of the Ferretti Group
Asia Pacific fleet with the
2020 August, welcomed its first member vessel, a 45-foot Ferretti Group Asia Pacific has also signed a Hong Kong skyline in the
strategic Memorandum of Understanding with the
sailing yacht, and first visiting motor yacht, the
background
Ferretti Yachts 670. Greeted by the waving hands Sanya Central Business District (SCBD) in Hainan,
Ferretti Group has of the Lantau Yacht Club team along their new China, paving the way to further discussions and
received the highest
number of orders since dock, which is around 100 m (330 ft) long, at the the opportunity for Ferretti Group to invest and
its establishment in the entrance of the marina the beautiful Ferretti Yachts open a subsidiary within the SCBD project. The
Asia Pacific area in 2012, 670 arrived in elegance and style for its official aim is to cooperate with Sanya in multiple areas,
bolstering its position welcoming ceremony. Champagne was served, live including yacht sales and service facilities, while also
at the top of the region’s
yacht market. music filled the air, and there were lots of smiles providing ongoing support for the development of
from all in attendance. the industry.

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